Agenda Packets - 1992/02/03 - Laserfiche WebLink

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at their current levels? 4 . RESIDENTIAL DEMOGRAPHICS. What is the profile of the average tax protester? What groups tend to support the various programs that the city offers? Is there a balance between taxes and service cuts which will please the majority of Mounds View residents? The survey questionnaires would contain a series of items aimed at exploring each of these topics, as well as any other concerns of the City Council and City Staff. In addition to providing an accurate gauge of attitudes at the present time, the survey would be structured to provide an easy means of conducting further in- house monitoring in the future. DESIGN AND SCHEDULE OF THE RESEARCH: Decision Resources, Ltd. , proposes to conduct a telephone survey of 400 randomly selected residents of Mounds View. A random sample of 400 residents across the area would provide results projectable to the entire population within + 5. 0 percent in 95 out of 100 cases. The sample is also of sufficient size to permit more detailed breakdowns of response patterns within key demographic groups. Working with the City Council and City Staff, DRL would develop a questionnaire of approximately sixty questions units. The survey instrument would include open-ended and closed-ended queries, as well as demographic questions. To insure the integrity of the sample, DRL places the most exacting sampling standards in the industry on our procedures. Before an alternate respondent is substituted for a designated target, numerous tries are made to contact the initial household. The calls take place during various times on weekday evenings and during the weekend. Our phoners are also instructed to seek convenient appointments with interviewees, cutting our in-process - - - - -an four percent on-average. The computer analysis will be obtained from the DRL remote job entry facility to the University of Minnesota CYBER system, insuring both access to the most current statistical analysis programs and confidentiality of the data set. The City would be presented with two bound copies of the final report highlighting all the major findings of the study. A volume of all computer generated cross tabulations and other multivariate statistical techniques will also be included tO provide the "raw" data required for further secondary analyses. In addition, the findings will be presented by me at any meetings or work sessions specified by the City. The components of the project and the proposed time schedule is outlined below: 2