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4f Planning Commission • Planning Case No. 468-96: Saturn Development November 20, 1996 Page 2 pedestal sign not exceeding 340 square feet, for a total sign area of 440 square feet. If the two additional monument signs were added to the existing signage on the site, the total signage on the site would be 278.9 square feet, which is well within the total square footage allowed. The way the signage is proposed to be distributed and the types of signs proposed, however, are not anticipated by the Sign Code. In effect, signage would be redistributed from the pylon sign to two monument signs. Staff feels that this approach is acceptable and makes the signage package more functional, but it does require approval of a variance. This item is being scheduled on your November 20 meeting for discussion, and has been noticed for action on December 4. The criteria for approval of variances to the Sign Code are stated below with comments from staff as to how this proposal meets the criteria. a. Exceptional or extraordinary circumstances apply to the property which do not apply generally to other properties in the same zone or vicinity and result from lot size or shape, topography or other circumstances over which the owners or the property since the effective date hereof had no control. c. That the special conditions or circumstances do not result from the actions of the applicant. • The Saturn dealership has 764 feet of frontage along Highway 10 and 580 feet of frontage along County Road H2, and two driveways on each frontage. This amount of frontage is longer than most properties along the commercial corridor on Highway 10. The City's Sign Code limits properties in the B-3 district to two types of signage: one 340 square foot pylon sign and business occupant signage not to exceed 100 square feet. The Sign Code does not anticipate the provision of directional signage on properties in the B-3 district. Due to the long frontages and the types of activities on this site, directional signage is needed to insure customer safety and smooth traffic flow. The applicant's proposal-does-not-increase the-total-square-footage of signage above the amount allowed by the Sign Code, but redistributes sign area from what would have been displayed on the pylon sign to two monument-style directional signs. b. The literal interpretation of the provisions of this Title would deprive the applicant of rights commonly enjoyed by other properties in the same district under the terms of this Title. d. That granting the variance requested will not confer on the applicant any special privilege that is denied by this Title to owners of other lands,structures or buildings in the same district. g. Circumstances under which the literal interpretation of the provisions of this Title create an undue hardship on the applicant. Economic hardship may be a circumstance for issuance of • a variance.