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• Inventory and Upgrade Equipment in conjunction with City Hall <br />remodeling <br /> <br /> <br /> <br />Web Page/Internet <br />Strengths: <br />• City has an active Web page that many people access for information <br />• City has significant active e-mail lists for Community Policing and <br />Community Development <br />• Internet usage is growing (71% have access either from home or work) <br />• Provides one of the best ways to broadly distribute information quickly <br />Issues: <br />• Timeliness of posting of information is a problem <br />• Content of information is lacking <br />• Web page organization is not always easy to follow <br /> Opportunities: <br />• Expand and segment e-mail lists to serve and access different segments of <br />the population (e.g., a community leaders list, schools list, local park list) <br />• Make information on Web page timely, relevant, and valuable so it <br />becomes a key source of information <br />• Web page can be made easier to use by public and staff (i.e., for updates) <br />• Expand funding of Web page beyond General Fund (e.g., EDA, Cable <br />Fund, Enterprise Fund) <br />• The City could combine Web page duties with the new hire of a Cable <br />Coordinator <br />• Employee intranet site could be established for internal employee <br />information <br />• Web-streaming could provide convenient access to public and residents <br />• Funds to make the receptionist position a “communications coordinator” <br />for the City are included in the proposed 2006 budget <br /> Barriers: <br />• Funding is limited <br />• Staffing is limited <br />• Reach/access to residents is not 100% <br />Action Strategies: <br />• Develop expanded and segmented e-mail lists to serve and access different <br />segments of the population (e.g., a community leaders list, schools list, <br />local park list) <br />• Allocate staff person and time to keep Web page current and relevant to <br />citizens <br />• Invest in Web service (about $3,000 per year) in order to make Web page <br />easier to use by public, and easier for staff to update <br />• Consider utilize funding from EDA, Cable Fund, and Enterprise Funds <br />based upon proportion breakdown.