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<br />Item Number: 7A <br />Meeting Date: June 8, 2009 <br />Type of Business: EDA <br />Administrator Review: _____ <br /> <br /> City of Mounds View Staff Report <br />To: Economic Development Authority <br />From: Heidi Steinmetz, Economic Development Specialist <br />Item Title/Subject: City Tagline Search & Selection Process <br /> <br />Background <br />As part of the Mounds View Branding Project, the EDA reviewed possible new taglines for the <br />City on May 11, 2009 and May 26, 2009. At the June 1, 2009 City Council Work Session, the <br />City Council decided to use the below promotional tools and timeline for soliciting tagline <br />ideas from the community: <br /> <br />Promotional Tool Promotion Start Date(s) Promotion End Date <br />Next City Utility Bill August 1 Early Oct. <br />Festival in the Park August 22 August 22 <br />Mounds View Matters August 27-28 Early Oct. <br />Cable Channel 16 Now Early Oct. <br />City Website Now Early Oct. <br />City Hall Lobby Now Early Oct. <br />Sun Focus & Bulletin Now Early Oct. <br />E-mail Businesses Now Early Oct. <br /> <br />Discussion <br />On May 26 and June 1, 2009, the City Council discussed whether to hold a contest as an <br />incentive to the community for participating in the tagline project. Based on the City Council’s <br />direction to City staff, we have not prepared any information for a contest. <br /> <br />Recommendations <br />Staff recommends that the Council: <br /> <br />1. Approve the above listed promotional tools and timeline for soliciting tagline ideas. <br /> <br />2. Decide upon an award and proper recognition after the Council chooses a tagline. <br /> <br />Respectfully submitted, <br /> ____________________________ <br />Heidi Steinmetz, Economic Development Specialist