06-26-86 Agenda & Packet - Laserfiche WebLink

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( , 2 laiSUreibtargeigfteStJune 16, 1986 1 capita than teens spent 10 years before. LEISURE TRAVEL SEE THE U.S A and helping promote • that travel are some big-buck campaigns European travel bookings are beginning from: Missouri, for one, which has a to rebound. They're down from 1985, ° lavish 116-page guide of photos and but about 60% recovery had been noted maps and facts on hunting/fishing/fest- thru the first week of June. British ivals and celebrations Boston and Airways ' London-U.S. reservations were the New England region, in preparation at 52,520 for the week ended June 1-- for what is expected to be a banner yr, that compared to 62,000 a year ago. have launched "America Begins in New Pan Am's "security" campaign was mat- England" aimed at travel planners and ched by stepped-up security by TWA; professionals. (Massport, Ten Park both carriers put a $5 surcharge in Plaza, Boston, MA 02116-3971. 617/973- place. 5600, Patrick Moscaritolo. * * * * * * * * Washington, D.C., Maryland and Virginia Lower fuel prices for airlines brought battle for more tourist dollars, the on fare war for start of summer travel headline read (Wash Business) . Virgin- season. Airlines lost $600 million in is has brought back its "Virginia Is first quarter, but are projected to for Lovers" slogan and an upbeat new have $1 billion profits for year "Virginia. It's a New World," for use Discounts and fare wars have cut into in a $2.85 million ad campaign to boost travel agents' commissions. They're the $5.4 billion tourism revenues (up now considering set fees. 8% last year over 1984) . Maryland will * * * * * * * * spend $12 million over the next 3 yrs on: "Maryland: more than you can imag- Each attendee at a convention/trade ine." Tourism added $3.8 billion to show generates income of $660 to host the state's economy last year and added commuunity, according to study by the 84,000 jobs in 1984. Those numbers are Intl Assn of Convention & Visitor Bur- expected to rise 17% this year. eaus and Laventhol & Horwath. Last year, 83 cities in U.S. and abroad were Washington, D.C. attracted 17.9 million sampled. Associations spent average of visitors last year and $1.5 billion in $104,500 per show in the 83 cities. revenues. It doesn' t have to spend much to bring in visitors--and doesn't. Only * * * * * * * * about $2.5 million for all convention New York City will open space for thou- and tourism promotion. sands of campers, and close major thru- ways as it prepares for a mammoth 4th of July celebration. The 4th falls on Sports marketing/promotions continue a Friday and the city has budgeted more to grow and expand; the "Goodwill than $5.5 million for the 4-day holiday Games" of Ted Turner, organized for traffic control and assistance to visi- his cable systems, and the Olympic tors. From noon on July 3 to noon on Games in two years are just 2 examples. July 6 camping sites for 5,000 people The Olympics budget has risen 50% over in Queens and 1,200 RV parking sites the 1984 budget--in 1974 it was $7 mil- at Staten Island beaches will be avail- lion; for 1988 it will be $125 million. able. (212) CAMPING is the reserva- • The U.S. Olympic Committee' s quarters tion number. Between 7 and 13 million in Colorado Springs are World War II people are expected for the event, in- structures built for the Air Force. cluding the Statue of Liberty birthday. • The USOC is proposing a "Hall of Fame" Museum in Colorado Springs--they've * * * * * * * * been offered 150 acres outside the The tax reform proposals will not hurt city. Other cities are bidding, too. mortgage deductions on second homes, * * * * * * * * and now that the air has cleared on the uncertainty of the past two years, va- cation home sales are picking up. At present there are about 4.5 million va- LEISURE INDUSTRY DIGEST is published twenty-four times a year by Leisure Industry/ Recreation News. Business and editorial material should be sent to LEISURE INDUSTRY III DIGEST, P.O. Box 27488, Washington, D.C. 20038-7488. Tel: (202) 232-7107. Editor is Marj Jensen. Contributing editors/writers are Jamie Thomas, Ida Simmons, John Michaels, Virginia Foster, K. Langhorne Oliver, Mary Linn Tischer and Robert Trygve Jr. Federal tax I.D. number is 564-44-2861. Subscription price is $95 a year in U.S., Canada and Mexico by first class mail. Overseas air mail price is $140 a year.