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PREFACE �f�' <br /> CITY OF ROSEVILLE CORNERSTONE GUIDELINES <br /> Roseville, Minnesota, has an opportunity to create its own future. Incorporated in 1948 with a <br /> population of 500, the City now has over 34,000 residents. In the 1960's, the City's vision of <br /> the community for the 1990's included County highways and major thoroughfares, neighbor- <br /> hoods convenience centers, a City Center, and a series of (over 3,000,000 s.f.) of regional and <br /> subregional shopping center districts. Today the shopping areas have become a hub of day-to- <br /> day commercial activity in the north metro area, with a primary and secondary market of over <br /> 120,000 households within five miles. The neighborhood convenience centers have clustered <br /> around intersections of County and State roads which provide auto oriented services for <br /> neighbors and pass through traffic. Many of the improvements on the corners are over 40 years <br /> in age and beginning to show the years of wear and deferred maintenance. <br /> Roseville's Cornerstone Program consists of 29 intersections throughout the community with <br /> over 125 businesses located in an area bounded roughly by County Road "D" on the north, <br /> Rice Street/Highway 49 on the east, Larpentuer Avenue on the south, and Cleveland Avenue <br /> on the west. <br /> The retail and office strength of the City is in or near its' shopping centers, but the neighbor- <br /> hoods are the local focus of the Cornerstone Program. The "Roseville Cornerstone" is <br /> developing an identity as a high quality mixed-use "neighborhood edge" - a gathering or <br /> meeting place - capable of providing the some of the low auto impact financial, retail, office, <br /> health services, and social functions of a suburban residential area. Roseville hopes to use <br /> its' Cornerstone Program, well kept homes and neighborhoods, excellent schools, and <br /> expansive parks to create a community image or "sense of place" that will encourage citizens <br /> and families to remain life-long residents. <br /> Directly accessible from the grid of County roads, the Cornerstone residential areas has grown <br /> to serve approximately 15,500 housing units on 3,200 residential acres,with 98% already built- <br /> up. Only 120 acres remain for further residential development. The intersections of many of <br /> the County roads handle 30,000 to 40,000 trips per day. (This compares to the major arterial <br /> intersection of Interstate 35W and Highway 36, which currently handles over 175,000 (in 1996) <br /> vehicles per day and will grow to 200,000 vehicles within 5 years.) <br /> Access to the neighborhoods and mixed use corners of the Roseville Cornerstone Program are <br /> assisted by the 3 and 4 lane County Roads, some with center turning lanes and right turn lanes. <br /> While they provide the needed local and "drive thru" traffic capacity, these roads lack the <br /> neighborly "sense of place" and parkway feel desired by the community. <br /> 2 <br />