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City Council Regular Meeting Minutes 04 August 10, 2004 Page 3 1 Mr. Clark came forward to address the Council.indicating that all the variances that were 2 required previously were eliminated with the new design options. 3 4 Mr. Clark presented Council with the following options for their review and selection: 5 A. The City logo appearing on top (standard blue and white), with the message 6 center on bottom. 7 B. The message center appearing on the top, with the City logo on the bottom 8 (standard blue and white). 9 C. The message center appearing on the top, with the City logo on the bottom (brick 10 base). 11 12 Motion by Councilmember Stille, Seconded by Councilmember Faust to Approve Option C and 13 to Rescind the Variance Approved, as a Part of Resolution 04-056, on July 27, 2004, Due to 1.4 This Sign Meeting All Ordinance Requirements. 15 16 Motion carried unanimously. 17 18 Discussion: 19 Councilmember Stille questioned the LED color showing,being red, and asked whether it was 20 interchangeable. sr. Clark indicated that amber is also available,noting that is what is used on 21 the TCF Bank message board. He suggested,however, that red stands out better being easier to 22 read in direct sunlight, with auto-dimming in the evening. 23 24 Councilmember Stille noted his preference for option C, due to it representing an"element of 25 class"with the brick base. He discussed the closing of the back of the sign based upon safety 26 concerns, and suggested that the top of the sign be closed as well. 27 28 Mr. Clark stated that he felt option C was the best choice as well,based upon concerns Council 29 had with regards to wanting to highlight the message center and downplay the City logo. He 30 continued in reviewing the number of character options for the Council. 31 32 Mayor Hodson inquired as to whether the message center.was controlled via a wireless control. 33 Mr. Clark responded in noting that a phone line would be set up at the sign that would grant 34 access for control of the message text. He added that it can be programmed up to one year mi 35 advance. 36 37 Councilmember Horst inquired as to the cost differential between the options presented. Mr. 38 Clark responded in stating that the majority of the cost involved is in the message center, adding 39 the rest is a"wash." 40 41 Councilmember Faust suggested the possibility that an individual could hack into the phone line 42 set up and manipulate the content. Mr. Clark responded in noting that specific software is 43 required for access to the phone line, therefore, assuring him that his concern should not be an 44 issue. He added that the other options would be.to hard wire a cable to the sign, or to have direct 45 sight line access. He stated, however, that the best option in most situations is the phone line 46 installation.