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-3- 1 corner of 37th and Silver Lake Road, the question. was raised whether even they 2 would be likely to drive all the way .around the block to come back to shop' at the 3 bakery. 4 5 Commissioner Jones contrasted this. store's location with that -of the company's 6 operation on 24th Street in Minneapolis, which he said didn't have as much traffic 7 and he wondered if it might .not be true that .the St. -Anthony location had too much 8 traffic for that type of-operation and whether -signs could correct that disadvantage. 9 However, the Commissioner indicated he would be .in favor of letting the store 10 experiment with temporary signage to see if it helped. 11 12 Mr. Childs told him the City is just about to cite the Mobil. station in the 13 St. Anthony Shopping Center for the large temporary non-conforming sign they have 14 in front .of their facility on Highway 88 and wouldn 't want this sign to be used as 15 an excuse for the station retaining that sign. However, he said he believed he 16 could defend a temporary' sign, as suggested by Commissioner Bjorklund,' in front of 17 the bakery during the construction of 37th Avenue which should be commenced within 18 the next few months. 19 20 When Commissioner Jones suggested all.owing the bakery ,-an additional sign on the 21 east side of the building as well as the temporary sign, the Chair -indicated that 22 she perceived the attempt was being made to upgrade that roadway and questioned 23 whether proliferation of signage might defeat that purpose. She also questioned 24 whether additional signage could help on a busy street where stopping had always 25 been difficult. 26 27 Commissioner Hansen agreed, telling Mr. Pratt that the "City had. intentionally 28 written a "tough" sign ordinance to prevent the village thoroughfares from getting 29 to resemble those in other municipalities and he told the thrift store spokesman 30 that the City had in the past denied many similar requests .for business signage 31 which was perceived to be in excess of what is desired for the community. The 32 Commissioner also told Mr. Pratt 'he anticipated it would not b'e long before 33 residents and drivers who- use 37th and Silver Lake Road daily to become aware of the 34 bakery's presence. 35 36 No one appeared to speak for or against the variances and the hearing was closed 37 at 8:20 P.M. for consideration of a recommendation to the Council . 38 39 Motion by Commissioner Wagner and seconded. by Commissioner Jones to recommend the 40 Council grant Egekvist Bake Shops a variance to the City Sign Ordinance which would 41 permit them to erect a temporary, substantially constructed, portable sign, not to 42 exceed 30 square feet on aside which would identify their thrift bakery at 3005 43 37th Avenue N.E. during the construction phases of 37th Avenue with the sign to be 44 approved by and actual dates the sign is permitted to be in place to be determined 45 by the City staff. 46 47 Motion carried unanimously. 48 49 The applicant was informed that the Council would act on the Commission recommenda- 50 tion during their April 9th meeting. 51 • 52 At 8:27 P.M. , the Chair read the notice of the public hearing to consider the 53 petition from Genuine Parts Co. , 945 Pierce Butler Rte, St.-..Paul,, for the necessary 54 variances from the City Sign Ordinance requirements for additional signage for their 55 auto parts store at 3800 Silver Lake Road in the Apache Plaza Shopping Center complex.