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7 <br />Goal: Foster and encourage civic engagement. <br />Objectives <br />● Support Police Department Strategic Initiatives <br />● Continue support of Family Services Collaborative initiatives <br />● Expand online city services on website <br />● Participate in Night to Unite <br />● Expand innovative community engagement & gathering opportunities <br />● Continue youth engagement activities <br />● Build upon existing engagement with community organizations <br />● Encourage community to engage with city commissions <br /> <br /> <br />Measuring success <br />● Website analytics <br />● Social media likes, follows, and shares <br />● Media coverage <br />● Social media engagements <br />● Community feedback <br />● Participation/attendance at events promoted by the Communication Department <br />● Internal Staff feedback <br /> <br />Communication plan update process <br />The Communications Department will update the communications plan on an annual basis following the City’s <br />annual goal setting to include communication goals and objectives for the following year. <br /> <br /> <br /> <br /> <br /> <br /> <br />