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At these stages,news releases can be written. If you wish, Spokesperson for the Leadership Team <br /> you can prepare your own news release. Examples of press <br /> releases the Media Coordinator might prepare and distribute The Overall Coordinator sometimes serves as the project <br /> are included in Appendix D of this booklet. Newspaper spokesman and often is the primary contact for the BR&E <br /> coverage is not the only source of publicity for a BR&E Consultant. <br /> Visitation program. Radio interviews,television coverage, <br /> newsletters,and information bulletins also are excellent <br /> methods of informing the community and state about your TIPS ON GETTING PROJECTS <br /> community's work with local businesses and efforts to <br /> promote economic development. IMPLEMENTED <br /> What is the point of doing all of this work and setting <br /> OVERALL COORDINATOR priorities on projects to improve the local business climate if <br /> few of them are implemented? If this happens,it would <br /> Selection of Overall Coordinator have been better to have gone fishing or something else <br /> enjoyable. This isn't to say that evey last project must be <br /> fully implemented for a BR&E Visitation Program to be <br /> The Overall Coordinator is elected by the other four successful. Many very successful people(and programs)set <br /> coordinators at the end of the orientation program. In many goals that are very high. Yet,if few or none of the projects <br /> cases,the Overall Coordinator also will serve as one of the are implemented,then clearly the BR&E Visitation program <br /> other coordinators. However, in some programs,the is a failure. Here are some tips from both experience and a <br /> coordinators will wish to invite another person for this role. recent research project on how to ensure greater success in <br /> implementation. <br /> Help Other Members of the Leadership Follow Sound Strategic Planning Processes <br /> Team A study of ninety-one BR&E Visitation programs in four <br /> states found that those programs that used basic strategic <br /> As a member of the Leadership Team,you must attend planning guidelines had more success in their implementa- <br /> Leadership Team meetings regularly and familiarize tion than those that did not." If your project follows the <br /> yourself with the roles of other Leadership Team members. approaches outlined in these booklets,your odds of success- <br /> Reading this booklet will provide that information,so you fully implementing your projects improves. Table 2 <br /> can help others when they need it. Naturally,each coordina- summarizes the results of statistical tests on the relationship <br /> for also serves on the Task Force. between the degree of implementation and strategic plan- <br /> ning characteristics.`'- <br /> Visit Firms <br /> As a member of the Leadership Team,you also go on <br /> practice visits as well as visit firms after the volunteer <br /> training. <br /> Convene Leadership Team Meetings <br /> This person is responsible for convening the Leadership <br /> Team for their meetings and for announcing the Task Force <br /> meetings. <br /> 16 -- Local Leadership Team Manual <br />