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40 a. Do the following community features have a positive impact, no impact,or negative impact on <br /> your business? (Circle ONE answer for each item) <br /> Very Very <br /> Positive No Negative <br /> Impact Impact Impact <br /> 0.61 (a)Natural environment +2 +1 0 -1 -2 <br /> 0.33 (b) Historic buildings(barns, etc.) +2 +1 0 -1 -2 <br /> 0.65 (c)Farm landscapes +2 +1 0 -1 -2 <br /> 0.63 (d) Distance from large metro areas +2 +1 0 -1 -2 <br /> 1.34 (e) Small town atmosphere +2 +1 0 -1 -2 <br /> 0.58 (f)Community diversity +2 +1 0 -1 -2 <br /> 1.13 (g) Freeway access +2 +l 0 -1 -2 <br /> 0.37 (h) Fishing +2 +1 0 -1 -2 <br /> 0.61 (i) Hunting +2 +l 0 -1 -2 <br /> 0.34 0) Seasonal tourism +2 +1 0 -1 -2 <br /> 0.11 (k) Museums/historic sites +2 +1 0 -1 -2 <br /> 0.41 (l) Activities for children and teens +2 +1 0 -1 -2 <br /> 0.79 (m) Festivals or events +2 +1 0 -1 -2 <br /> 0.46 (n) Arts and cultural events +2 +1 0 -1 -2 <br /> 0.03 (o) Lodging facilities +2 +1 0 -1 -2 <br /> 0.32 (p) Meeting facilities +2 +l 0 -1 -2 <br /> 0.47 (q) Eating establishments +2 +l 0 -1 -2 <br /> 0.08 (r) Other +2 +1 0 -1 -2 <br /> b. Which of the features listed in Question 40a do you feel should be the focus of a marketing <br /> image for this community? (Please list the LETTERSfor UP TO THREE choices) <br /> E Small Town Atmosphere First choice(29% first choice) <br /> D Distance from Large Metro Areas Second choice(16% first choice) <br /> G Freeway Access Third choice(13% first choice) <br /> 41. Do you think promoting the area to visitors is in the best interests of your business? (Circle <br /> ONE answer) <br /> 71% (1)Yes 24% (2)No <br /> Hugo Business Retention and Expansion Strategies Program Chapter 5—page 16 <br />