Laserfiche WebLink
MINUT);S <br />PLANNING COMMISSION <br />MAY 12, 2005 <br />maximum. The Planner indicated that the Mayor has indicated that he <br />would support more flexibility with the duration of time that banners <br />would be allowed to be displayed. The Mayor has also indicated his <br />preference would be that banners would have to be attached to the <br />building, eliminating the display of banners from pylon signs. <br />Duray indicated that in balancing his role as both a Planning Commission <br />member and a business owner, he will participate in the discussion of this <br />matter, but will abstain from voting. <br />The Commission discussed the wording proposed that states that banners <br />cannot be used for general advertising of a business name or product. The <br />Commission noted that many times banners are provided by a distributor <br />at no cost to the business and may have a product name or logo on the <br />banner. The Commission indicated that they did not have a problem with <br />that and recommended that the ordinance clause be amended to read <br />"They may not be used `solely' for general advertising of a business name <br />or product." <br />The Commission next discussed the size of banners, noting that the <br />amendment proposed would limit the size to 32 square feet. Duray <br />indicated that most often banners are 3 feet in heights and suggested that <br />] 0 foot, 12 foot, and 15 foot lengths are standard. In reviewing the survey <br />information provided by staff, it appeared that the majority of the cities <br />surveyed limited banner sizes to 32 square feet. The consensus of the <br />Commission was that a 3 foot by 12 foot banner size appears to be a <br />reasonable standard; therefore, the size limitation should be 36 square feet. <br />The next issue reviewed was number of temporary sign permits as well as <br />maximum number of days for temporary sign displays. Knudsen felt that <br />the 60 day maximum seemed overly restrictive in ]fight of adding banners <br />to the temporary sign classification. Knudsen felt that White Bear Lake's <br />standard of a total of 4 temporary sign permits per year for a total of 120 <br />days seemed reasonable. <br />Duray indicated that banners do work well in attracting customers and <br />promoting a business. Duray indicated, however, that as a Planning <br />Commission member, he is interested in how the City looks. Therefore, <br />the best solution would be regulation that works for both the business <br />owner and the City. <br />Knudsen asked Duray's opinion on the duration that a banner can be <br />displayed. Duray felt that the longer the banner can be displayed the <br />better, and noted that a 30 day period goes by very quickly. Duray felt <br />that the 120 day standard was a good one, and suggested one good option <br />_12_ <br />