Agenda Packets - 2012/05/29 - Laserfiche WebLink

Home Browse Search

Mounds View City Council April 9, 2012 Regular Meeting Page 4 Wednesday at the Community Center. She stated discussion could be held on how to reach those 1 coming through the City for the Back to the 50’s event. 2 3 Planning Commissioner Gary Meehlhause stated in previous years the registration for the Back to 4 the 50’s event was held at the Hampton Inn in Shoreview, MN. He stated the Ramsey County 5 Sheriff’s office supported Shoreview with an additional presence. He suggested the Sheriff’s 6 office be contacted to assist the City of Mounds View. 7 8 MOTION/SECOND: Gunn/Hull. To Waive the Reading and Adopt Resolution 7920, 9 Approving the Allocation of the Twin Cities Gateway 2012 Community Festivals and Events 10 Grant. 11 12 Council Member Stigney stated the funding donating to The Mermaid would support a for-profit 13 event and he questioned if public funds should be allocated in this manner. He suggested the 14 dollars used strictly promote the City. 15 16 Mayor Flaherty agreed stated advertising would promote the City of Mounds View, this 17 community, its businesses and not The Mermaid. He commented Festival in the Park would also 18 be assisted through these funds. 19 20 AMENDMENT: Mueller/Gunn. Amending the final paragraph to read: Now therefore be it 21 resolved, that the Mounds View City Council does hereby accept and allocate the 2012 Twin 22 Cities Gateway funds in the amount of $2,200 to the Economic Development Authority for the 23 marketing and promotion of the Minnesota Street Rod Association’s Back to the 50’s registration 24 event and $2,200 to the Festival in the Park Committee for the Mounds View Festival in the Park 25 Celebration. 26 27 Discussion ensued regarding the manner in which the funds could be spent. City Administrator 28 Ericson suggested he review the funding requirements further and report back to the Council. He 29 understood the funds had to be tied to an event or festival, while marketing and promotional 30 efforts worked to increase attendance. The advertising had to go beyond the City’s library or 31 local businesses, reaching the north suburban region through newspaper ads or local radio spots. 32 33 Council Member Stigney was in favor of the EDA creating a flyer or coupon book to be included 34 in the registration information for the Back to the 50’s event. City Administrator Ericson 35 indicated the Twin Cities Gateway funds had to be used to increase attendance and a coupon 36 book would not qualify, this would have to be EDA funds. 37 38 Council Member Gunn stated the Twin Cities Gateway funds are allowed to promote large 39 events in the City to assist with drawing people into the community. 40 41 Council Member Mueller indicated the 12,000 vehicles that would register at The Mermaid could 42 draw spectators and this may be the angle the City should choose to promote the event. City 43 Administrator Ericson explained this was a good point. 44 45