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2 . <br /> Subd.4. BUSINESS OCCUPANT: An individual or group of individuals owning, renting <br /> or leasing a building or part thereof to conduct a business separate of others. <br /> Subd. 5. BUSINESS SIGN: A sign that states the proper name of the business, <br /> organization or institution located on the premises on which the sign is located. <br /> Subd. 6. GROUND SIGN: A detached sign erected upon or supported by the ground and <br /> not attached to any building. <br /> Subd 7. NON-COMMERCIAL OPINION SIGNAGE:A sign which expresses an opinion or <br /> feeling of an individual or group and which its principal purpose is not forhte <br /> promotion of any good or service. <br /> Subd. 8. PEDESTAL SIGN: A ground sign erected upon a single post or shaft or upon two (2) <br /> posts to shafts that merge or touch at the base or which are not more than fifteen(15') <br /> apart, center of shaft to center of shaft, with the display portion mounted on top <br /> thereof at least seven feet(7') above the surface of the street adjacent to the property <br /> on which the sign is located. No such sign shall have a sign area of more than three <br /> hundred forty(340) square feet on each side. No business property shall have more <br /> than one pedestal sign adjacent to each street upon which such business property <br /> abuts; provided, that on each street frontage of more than one hundred feet (100'); one — ID <br /> additional pedestal sign may be established and maintained on such street frontage if <br /> such additional pedestal sign a) is located on a single pole, b) does not exceed twenty- <br /> eight (28) square feet in any area on any side and does not have more than two (2) <br /> sides, c) is not more than four feet (4') in width or seven(7') above the surface of the <br /> street. In lieu of one additional pedestal sign, two (2) separate signs may be located <br /> on the same pole, but such two (2) signs combined shall not exceed, in any area or <br /> dimensions, the limitations applicable to a single additional pedestal sign. No pedestal <br /> sign shall be so designed as to have both a) moving parts, and b) moving or blinking <br /> lights. In addition to the pedestal signs permitted by the forgoing provisions of this <br /> subdivision, a sign advertising a public telephone may be located in the area ahead of <br /> the building setback line on the structure in which such public telephone is located. <br /> Subd. 9. PORTABLE SIGN: A back to back, mobile advertising device which may be <br /> e <br /> mounted on wheels and used for commercial as well as civic promotions. <br /> Subd. 10. PROJECTING SIGN: A sign other than a wall sign suspended from or supported <br /> by a building or structure and projecting out therefrom. <br /> Subd. 11. ROOF SIGN: A sign erected upon or above the roof or parapet wall of a building <br /> or structure: <br /> • <br /> Subd. 12. SIGN: A sign, the primary function of which is to direct attention to a product, <br />