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Item 03 <br />Page 2 of 4 <br />permitted 100 sq ft so that the church is visible from Co Rd H & I-35W. Win Insurance has <br />expressed that their monument sign is obscured by trees. Caribou Cabin would like to be <br />visible from Co Rd H2 (obscured by trees intended to hide business from neighborhood). The <br />point is that businesses want more signage and maximum visibility, which conflicts with the <br />design standards for the Boulevard (see chart comparing Mounds View to White Bear Lake). <br />Design Standards need to balance the needs of the property owner ("buy from me today") with <br />the desires of the community ("enjoy the drive home"), while allowing for property identification <br />(e.g. monument signs that clearly identify the business location). <br />The Bear Lot, Mounds View (photo March 29, 2023) <br />Proposed 215 sq ft wall signage + bear (wall sign). <br />White Bear Mitsubishi, White Bear Lake (parent company of The Bear Lot) (March 29, 2023) <br />The North Church as seen from the roundabout, (March 29, 2023) <br />Snoopy's Cafe (formerly Key's Cafe), Spring Lake Park. Rooftop sign is a Temporary Sign (6 weeks) (March 29, 2023) <br />The Mounds View Vision <br />A Thriving Desirable Community <br />