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_- - - - <br />Mounds View City Council Apri114, 2003 <br />Regular Meeting Page 13 <br />~ ~ Mr. Conn th her <br />elly indicated at each member City has an appointed representative and t e are <br />members from the inns promoted within the cities. He then indicated that there is a position <br />open for an innkeeper on the board. <br />Mr. Connelly indicated that Mounds View has good representation through the City and <br />Innkeeper positions. He then said that the CVB hit its marketing goals within its budget. <br />Mr. Connelly overviewed the benefits for Mounds View indicating the lodging tax goes to a <br />whole spectrum of internet marketing, special promotions, direct mail, print advertising and <br />sales. He then indicated that the CVB supports the community festival and has a marketing <br />agreement with the National Sports Center in Blaine. <br />Mr. Connelly indicated that Mounds View is in all of the advertising and all of the promotions as <br />well as on the Internet. <br />Council Member Stigney asked if there was anything that could be done to market the golf <br />course. <br />Mr. Connelly indicated that the CVB is a member of Explore Minnesota Golf Alliance and <br />promotes the course through that membership as well as through the Minnesota Office of <br />Tourism website. He then said that there are also initiatives for summer promotions promoting <br />golf. <br />Council Member Marty indicated there were two vacancies on the board and asked why the Days <br />Inn was selected as a representative. <br />Mr. Connelly indicated the general manager of the Days Inn had expressed interest previously but <br />there were no positions and now that there are she is the first in line to serve. <br />Council Member Marty asked whether the funds for the community festival are to be spent on <br />advertising. <br />Mr. Connelly indicated the intent is to spend the money on advertising the event through fliers <br />and radio adds to bring people from outside of the community in for the festival. <br />Finance Director Hansen indicated that $2,000 went directly to the Committee and never passed <br />through the City. <br />Council Member Quick asked if the funds should go to the City. <br />Mr. Connelly indicated that almost all entities that plan the festivals are 501 C3 corporations so <br />the invoice goes directly to the festival committee. <br />• Council Member Gunn indicated their application for 501 C3 is before the IRS right now. <br />