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Performance Objectives. Performance ob- Figure 2 <br /> jectives link the goals of council with the per- <br /> sonal goals of the manager. Prior to the time <br /> period for which the manager will be evalu- Council Goals Personal Goals <br /> ated, specific performance objectives should . Broad policy issues to be • Self-development goals <br /> be developed. Evaluating the performance ob • <br /> jectives involves determining what results addressed during the year Areas nProfessioneeding personal e di <br /> • Specific projects to be g p ersonal <br /> have been produced (figure 2). completed growth and development <br /> Performance Standards. Performance stan- • Problem and complaint <br /> dards make up the criteria for evaluating response <br /> daily activities and behavior. This assessment <br /> requires explicit definition of the manager's <br /> role, which in turn results in guidelines for <br /> appraising the behavioral element of perfor- Performance Objectives <br /> mance. <br /> Role Boundaries Mayor and council link the local government's goals,objectives, and <br /> work programs with the manager's personal development.The perfor- <br /> • Negotiated boundaries within which the mance objectives should include a list of specific work tasks (targets) <br /> manager can perform to be accomplished during the year, priorities on work tasks estab- <br /> • Definition of specific role expectations and lished, and common expectations about what completion or accom- <br /> plishment means.These objectives link organizational needs to profes- <br /> P sional goals. <br /> Performance Standards Basic question: What does the local manager need to accomplish <br /> The performance standards are the basic cri- during the next year? <br /> teria for appraising an individual's perfor- <br /> mance, and they will vary from community to <br /> community. Some sample performance stan- <br /> dards are: assessment needs of each local organization. <br /> 1. Organizes community programs'to make The simplest evaluation form provides the fol- <br /> most effective use of available resources; lowing information: <br /> develops appropriate linkages with citizen <br /> and advocacy groups; keeps council well I. Reviewing the past year <br /> informed of program progress; monitors A. What has the manager accomplished <br /> results and makes changes necessary to during the past year? <br /> ensure effective outcome. B. What are the manager's <br /> 2. Projects an active and positive image of nonaccomplishments or learning <br /> the community in all public presentations; opportunities? <br /> works well with representatives of the me- lI. Goals for the next year <br /> dia to provide factual and informative sto- A. What goals do you want to see the <br /> ries about community programs; develops manager accomplish for the local <br /> and maintains effective relationships with community <br /> community groups such as the JayCees, B. What goals do you want to see the <br /> the Rotary, the Chamber of Commerce, manager accomplish as an individual? <br /> the League of Women Voters, and the <br /> NAACP to promote community projects. This form allows for numerical rating, but it <br /> Basic question: How did the manager accom- also requires that individuals write down spe- <br /> plish the performance objectives (complete cific thoughts and observations in narrative <br /> work tasks)? format. <br /> On the other hand, a more sophisticated <br /> These become the major standards by performance evaluation form may include <br /> which the past year's evaluation can be three parts: <br /> judged. Many localities already have devel- <br /> oped a great deal of the process; however, it <br /> is important to capture key information in a I. Past year's performance <br /> formal manner and use it constructively in A. Performance objectives: Assessment <br /> the evaluation process. • What has the manager accom- <br /> plished during the past year? <br /> Learning Point #3: Adjust the Form to the • What are the manager's <br /> Individual Local Council nonaccomplishments or learning <br /> It is important to design the form to fit the opportunities? <br /> PM February 1988 7 <br />