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3/5/2025 <br />11 <br />HOW DO DISCOUNTS IMPACT USE? <br />●Raising the price of commercial tobacco products <br />is one of the most effective strategies for <br />decreasing use, helping people quit, and <br />preventing youth from starting to use commercial <br />tobacco. <br />Sources: <br />Henriksen, et al. (2012). DOI: 10.1093/ntr/ntrl22, Choi, et all. (2012). DOI: 10.1093/ntr/ntr300 <br />Choi, K. & Forster, J. Tobacco Direct Mail Marketing: Frequency, Content, and Prospective Effect on Smoking Behaviors of Young Adults. <br />HOW DO DISCOUNTS IMPACT USE? <br />●Increasing excise taxes has long been the primary <br />way to raise tobacco prices, but many local <br />jurisdictions do not have the authority to enact <br />additional tax increases, and coupons and <br />discounts undermine the impact of such taxes. <br />Sources: <br />Henriksen, et al. (2012). DOI: 10.1093/ntr/ntrl22, Choi, et all. (2012). DOI: 10.1093/ntr/ntr300 <br />Choi, K. & Forster, J. Tobacco Direct Mail Marketing: Frequency, Content, and Prospective Effect on Smoking Behaviors of Young Adults. <br />29